# Kill-criteria cards (print / screenshot)

**Card A — No proof**  
If the only evidence is lifestyle footage → do not start.

**Card B — Hook required**  
If the method needs their $997 course to function → you are the product.

**Card C — Day-14 silence**  
If no leading metric by day 14 → stop. No “one more week.”

**Card D — Capital creep**  
If budget exceeds cap by 20% without a written reason → stop.

**Card E — Autonomy fail**  
If it needs daily human body/calls and you wanted passive → reclassify or quit.